Teairra Mari makes strong comeback

Sunday, June 13, 2010

Before the days of Rihanna dominating the radio, the female product from Jay-Z was supposed to be Teairra Mari. She was signed directly to Roc-A-Fella Records and there were big plans laid ahead of her. During the summer of 2005, she released her debut album, "Make Her Feel Good." The song would land in the top forty and her name rang bells the entire summer.

However, after the release of her debut single, the focus shifted from the rising Roc-A-Fella star to Rihanna. Rihanna was also signed by Jay-Z, but she was signed to Def Jam. At the time, Jay-Z was running both Roc-A-Fella Records and Def Jam. Because Def Jam paid more money, Jay-Z focused on Rihanna. His focus on Rihanna cost Teairra Mari big time.

After being constantly pushed back, Teairra Mari decided to leave the Roc. For a short period of time, she would sign with Interscope Records, but Keri Hilson was their focus. Last summer, Tearri Mari would sign with Asylum Records, a label all about creativity. They gave her the money and the time to record her new album. Before the end of this month, Teairra Mari will release her long-awaited sophomore album, At That Point. Her lead single, "Sponsor" featuring Gucci Mane and Soulja Boy is quickly rising the charts.

For the past four summers, hits have come from Beyonce, Keyshia Cole, Rihanna, Ciara, Keri Hilson, and Melanie Fiona. But, the future was hailed as Teairra Mari because she had Roc-A-Fella Records behind her, but Roc-A-Fella Records is now fighting for position in the game. Jay-Z has left the entire situation and he now runs a new label, Roc Nation. After five years, Teairra Mari is getting airplay like it is 2005. Her single is all over the radio and her album is expected to sell very well when it comes out on June 29. "Sponsor" is her most star-studded single and her second-most successful single.

Teairra Mari will release At That Point on June 29, 2010 on Warner Bros. Records.


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