Cassie - "What I Do"

By The Music Scoop
JR Staff Writer

With her album, Electro Love, still in the works, Cassie has released several singles. However, none of the singles have been able to generate enough buzz for an album to follow. Still, Cassie has remained an integral part of Bad Boy Entertainment.

Aside from her musical ventures, Cassie has been Diddy's escort to major events. Alongside her role with Diddy, she has been the face of the Sean John clothing line, among other roles. Being one of the main faces of Bad Boy has helped Cassie tremendously.

Recently, she released a new song, "What I Do." It is unclear if the song is an official recording. However, it is available for listen and download.

Listen to "What I Do" by Cassie below:

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Diddy to become Hip Hop's first Billionaire

By Mr. Hollywood
JR Staff Writer

A recent article in Forbes magazine made a bold prediction about hip hop's current cash king. Diddy was the first hip hop businessman to be featured in the renowned business magazine in the 1990s. Years later, he would be joined by Jay-Z, who had surpassed him by 2005.

Diddy has been coming in second to Jay-Z for years, but he regained his title last year. From the start, Diddy had plans of taking the corporate world over and he currently runs several profitable businesses under the Bad Boy umbrella. The company includes film, music, clothing, and restaurants.

Recently, Diddy made new deals, which will bring in more of the profits for himself. He moved his Bad Boy Records from Atlantic Records to a more flexible deal with Interscope Records. While transitioning his record label, Diddy secured more deals with his production company, Bad Boy Films, which produces "Run's House." Aside from his media ventures, Diddy has other investments, which have paid off for him over the past few months. Sean John has continiously been profitable ever since its 1998 launch.

The longevity of Diddy's various businesses have kept him going over the years. At times, he has been behind in the cash kings list, but Diddy seems prepared to win in the long run. Forbes has predicted Diddy is likely to become hip hop's first billionaire.

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Cassie models in Bra and Panties for Calvin Klein

By Mr. Hollywood
JR Staff Writer

In 2005, Cassie was signed by Bad Boy Records and soon became the face of the overall company. Cassie not only records for Bad Boy, but she also models for Sean John and other products owned by the Bad Boy company. Many rumors have suggested Cassie has been dating Diddy.

If Cassie has been dating Diddy since 2005, it would explain all of the jobs she has held within the Bad Boy company. It would also explain the heavy promotion she receives for her music, when she releases an album. Recently, photographs of Cassie and Diddy nude were leaked to the internet.

Not even a month since the photographs leaked and more suggestive photos of Cassie have been released. This time, however, it is for work. Outside of her Sean John deal, Cassie also models for Calvin Klein and she recently did a video in which she was in her bra and panties. The photos were leaked to the internet, followed by a video.

Currently, the commercial is airing on several television networks and websites.

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Diddy's Bad Boy Entertainment Worldwide named as One of America's Top Minority-Owned Businesses

By Mr. Hollywood
JR Staff Writer

When Diddy first launched Bad Boy, he had yet to even name himself Puff Daddy. Late in the 1980s, he had started working with local rap artists. In 1989, he put together a concert for Heavy D and it nearly cost him his reputation.

Soon, Sean Combs landed an internship with Uptown Records. Before long, Sean "Puffy" Combs found himself an executive vice president at the company. In only a matter of months, however, he had been fired from the job.

After leaving Uptown, Bad Boy Records was launched to go along with Bad Boy Management. To encompass the two ventures, Combs created the blanket company, Bad Boy Entertainment Worldwide and he has expanded the company over the years. In only four years, Bad Boy Records had revived East Coast hip hop.

Fast-forward eighteen years later and Bad Boy Entertainment Worldwide is one of the most-profitable businesses in the United States. The company includes clothing, Sean John and Enyce, restaurants, with several Justin's locations, record labels, the Bad Boy Records Group, and many other side ventures. Outside of the names, Bad Boy Entertainment Worldwide makes a profit of over $300 million each year. Recently, the company was noted for all of the accomplishments.

Recently, Diddy received an award for having one of the largest minority-owned businesses in New York. He credited hard work and determination to all of his success over the years. The Bad Boy company was listed as one of the top three minority owned businesses in New York City. It is an incredible honor for Combs, as he always dreamed of making history, such as this.

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Diddy discusses his Lifestyle

Ever since crossing the $100 million mark, Sean "Diddy" Combs has changed his image, a bit. When he first created Bad Boy Records, he tried to portray himself as a gangster. Because of the image, he found himself targeted by the police. Despite having the image of a thug, Diddy was actually a businessman using an angle. Soon, he realized the limitations of being a thug.

The turning point for Combs was when he watched Shyne go to prison for an altercation he was also in. Following this incident, Sean Combs tried to play a new role. Soon, he would hire full-time bodyguards to look after him and his six children. His children have been the light of his life and Diddy has changed for their sakes. Early in his career, he did not set an example for Quincy and Justin.

Now, with the birth of his younger children, Diddy has turned himself into the ultimate businessman. Often, he can be found sporting Armani suits and landing major deals. All under his Bad Boy Entertainment Worldwide umbrella, Diddy has set records for hip hop businessmen. But, people seem to believe fine win and long vacations on the islands are all he is about. In an effort to win some of the streets back, Diddy has decided to let people know the real him.

Because people think Diddy spends his days in the sun, he has hit back to let them know there is a lot more to him than that. Despite not actually trying to live like a bad boy, Diddy is far from being a sell-out. He proves this in his film, Get Him to the Greek. While he said he is trying to improve his acting skills, Diddy stated he does actually act like this in person. This has been evidenced in many of his reality shows.

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